Privacy Policy

01. Introduction & Scope

Trosidex Technologies Pvt. Ltd. ("we," "our," or "us") operates as a performance-driven digital marketing and technology consultancy. We provide paid media acquisition, search engine optimization, marketing automation, behavioral analytics, and digital asset growth strategies.

This Privacy Policy explains how we collect, process, manage, and safeguard information gathered through our website, client portals, active ad campaigns, and analytics frameworks.

02. Information We Collect

To run high-performing marketing architectures and fulfill client agreements, we process data in the following categories:

• Directly Provided Information: Names, business email addresses, contact phone numbers, company names, project briefs, and budget allocations submitted via our lead capture funnels.
• Technical & Behavioral Data: IP addresses, browser types, device fingerprints, operating systems, referring URLs, session timings, and page interaction paths.
• Campaign & Interaction Metrics: Click-through rates, video watch percentages, form completion rates, heatmaps, and funnel drop-off milestones.

03. Marketing Analytics, Pixels & Cookies

As a digital marketing agency, we utilize industry-standard analytics tools, server-side tagging, and behavioral cookies to measure campaign ROI and deliver contextual advertising.

Our performance tracking framework includes:

• Attribution & Analytics: Google Analytics 4 (GA4), Search Console, and server-side tracking containers to understand aggregate traffic flows.
• Advertising Pixels: Meta Pixel (Facebook & Instagram), LinkedIn Insight Tag, and Google Ads Conversion Tracking to monitor ad engagement.
• Session Recording: Heatmaps and event logging to optimize website usability and landing page conversion rates.

04. How We Use Your Information

Collected data is deployed solely for legitimate commercial, operational, and analytical purposes, including:

• Deploying, monitoring, and scaling digital advertising funnels.
• Providing client reporting dashboards, campaign attribution, and conversion modeling.
• Delivering agreed digital marketing deliverables, custom growth proposals, and audit reports.
• Preventing fraudulent ad clicks, spam submissions, and platform abuse.

05. Third-Party Platforms & Service Providers

We may share campaign data with trusted third-party infrastructure providers under strict confidentiality agreements. These include:

• Ad Networks: Google Ads, Meta Business Suite, Microsoft Advertising, LinkedIn Campaign Manager.
• CRM & Automation Engines: HubSpot, ActiveCampaign, Mailchimp, or proprietary webhook endpoints.
• Cloud Infrastructure: Secure cloud servers (AWS, Google Cloud) powering our reporting databases.

06. Security & Data Retention

We employ SSL/TLS encryption, segmented database access, multi-factor authentication, and audited internal workflows to protect user and client data against unauthorized access, loss, or alteration.

Data is retained only as long as required to maintain client contracts, fulfill performance measurement, or meet legal and tax recordkeeping obligations.

07. Your Privacy Rights & Controls

Depending on your jurisdiction (including GDPR, CCPA, and India's Digital Personal Data Protection Act), you hold specific rights regarding your personal information:

• Access & Portability: Request a copy of the personal records we hold about you.
• Correction & Deletion: Request the rectification of incorrect details or the erasure of your personal data.
• Cookie & Ad Opt-Out: Adjust your browser settings to reject cookies or opt out of personalized ad tracking via the Network Advertising Initiative (NAI) or Google Ad Settings.

08. Contact & Data Protection Officer

For privacy inquiries, data deletion requests, or questions regarding our marketing tracking practices, contact our team: